What A ‘Microsoft Mustang’ Would Look Like

March 22, 2012 by staff 

What A ‘Microsoft Mustang’ Would Look Like, Tricking out a car with Windows sounds, well, sort of lame on its face. But suppose it came with a heads-up display that let passengers play Call of Duty against their buddies?

Or cameras around the car that let you use your smartphones to check out who might be eyeballing your ride? Or turning that phone into a microphone you could use to ask — nicely, of course — lookie loos to step away from the car?

That’s what the folks at West Coast Customs, working with developer evangelists at Microsoft, have put together for their television program, Inside West Coast Customs, which airs on Discovery’s Velocity Network this Sunday at 9 p.m PT/ET. The idea, dubbed Project Detroit by Microsoft, was to create a car that showcases some of the cool things developers can do with Windows, Windows Phone, Windows Azure, Xbox, Kinect, and Bing.

“We believe coding should be fun,” said Jeff Sandquist, senior director of developer relations at Microsoft, who worked with West Coast Customs on the project. “We’re about developer evangelism and telling developers what they can do with the Microsoft platform.”

The car is a vehicle for that. West Coast Customs took a 2012 Ford Mustang and retrofitted it with a 1967 Mustang fastback replica body. They painted the car matte black, and decked it out with neon blue lights in the grill and around the rims.

“It just looks bad-ass,” said Sandquist, a gearhead in his own right, who loves Corvettes and drives a 2009 model.

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