Warby Parker Glasses
June 26, 2011 by staff
Warby Parker Glasses, Even in these uncertain times, we have some success stories to tell. Strictly speaking, it is necessary to find pink. Serena Altschul But as you are about to show a couple of inexpensive good-looking specifications that would not hurt: Envision an eyewear company whose mission is to help you find glasses that are not only stylish but affordable … Look no further! Parker Warby This is a new web-based company that has opened the world’s eyes with glasses. After only one year, this launch has already sold over 60,000 pairs of glasses!
Co-founders Neil Blumenthal, David Gilboa, Andy Hunt, and Jeff Raider met at the Wharton School of the University of Pennsylvania. It was there he managed to turn a passion for glasses in a business visionary. “The basic premise was that the glasses are fun, but they are un-fun when costs and 500,” said Blumenthal. “So we thought there had to be a better way, and we found a way to provide the same quality sunglasses with prescription lenses, and 95.”
“This is a couple of pieces of plastic,” says Gilboa. “I always joke that there’s no reason that the glass should cost more than an iPhone.’s just absurd.” To keep prices down, Warby Parker creates its own eyewear designs and sells directly to customers primarily in its unique website where buyers can upload photos of themselves and try glasses virtually. “When we started, we were featured in GQ, and called us the ‘Netflix glasses,’” said Gilboa. “And so, after 48 hours of launching our site, which were grown completely out of our whole-home inventory to try. There’s nothing left.”
The secret of success of the company is very simple web-based approach allows Warby Parker sales to eliminate the middleman. According to Gilboa, which is not the case of brick and mortar competitors of the company: “What most consumers do not realize is to do 30 different brands of glasses, do not realize that everyone 30 brands are owned by the same company and were probably made in the same factory. “These guys are literally make the glasses between ten and 20 times what it costs to make,” says Gilboa. This is a model innovative business that is raising eyebrows. However, the company founders have a vision that goes beyond profits and a fashion statement.
“When we think Parker Warby, we think the struggle to be a force for
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