January 18, 2012 by staff
The ad, with the words “Playoffs. It’s Tebow time,” shows the profile of a seated Tebow — the company’s new spokesman. The ad went up on the company’s website on Monday.
But a spokesman for Jockey downplayed the sxy factor, saying the ad is intended to showcase his strength, not his hotness.
Indeed, the photo of Tebow looks more like Mark Antony than a sultry-style David Beckham shoot.
Go to Jockey.com to see the ad.
Jockey is finding the same magic fans have found with Tebow, as
Mark Antony sales of its underwear and sportswear are reportedly soaring.
Tebow joins a long list of athletes who have stripped for underwear campaigns, like Beckham.
If the Broncos win the Super Bowl on Feb. 5, Jockey’s website will give those who register a $25 Jockey gift card.
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