February 19, 2012 by staff
Target Starbucks, Minneapolis-based discount fashion retailer Target Corporation will partner with Starbucks when it opens its outlets in Canada, the retailer announced Wednesday.
The choice matches its strategy in the U.S., despite some speculation that it might team up with Canadian coffee chain Tim Hortons.
There are 1,097 Target locations with nearby Starbucks outlets in the U.S.
“Starbucks has been a valued partner for more than 12 years and an integral part of the Target guest experience in the U.S.,” said John Morioka, senior vice president of merchandising for Target Canada.
“Our goal is to bring the true Target brand shopping experience to our Canadian guests, so expanding our relationship with Starbucks as we enter the Canadian marketplace is a natural fit.”
Starbucks already has 1,130 outlets in Canada. The agreement with Target means that the majority of the retailer’s up to 135 locations across Canada will feature Starbucks stores. Target plans to open its first Canadian outlets in March 2013.
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