Reality TV Shows That Are In Trouble
March 23, 2012 by staff
Reality TV Shows That Are In Trouble, ABC’s “Dancing With the Stars” had its lowest-rated premiere ever Monday, a week after the “Bachelor” scored the worst-ever ratings for a finale. The lower ratings reflect a troubling trend for networks: Viewers are losing their loyalty to aging reality giants.
Even reality franchises that still draw big audiences seem to have fallen off the cultural grid. Gone are the days when catchphrases like “voted off the island” became late-night punchlines.
Singing shows still draw big audiences, but the market is becoming ever more glutted: ABC will debut “Duets” this summer, featuring inaugural “American Idol” champ Kelly Clarkson and others singing along with contestants they will mentor. It joins Fox’s “Idol” and “X Factor,” as well as NBC’s “The Voice.”
The newest network reality show, meanwhile, is off to a slow start: In its second episode Tuesday, NBC’s “Fashion Star” had a 1.8 rating in the 18-49 demographic most important to advertisers and 4.9 million total viewers. It was up 13 percent over the ratings for its disappointing premiere last week.
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