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Proview IPad China

March 8, 2012 by staff 

Proview IPad China, THE Chinese company challenging Apple’s use of the iPad brand name has demanded a halt to sales and distribution of the device in China, just as Apple unveiled its latest version of the popular tablet computer.

Shenzhen Proview Technology issued the demand in an open letter to China iPad vendors and dealers, threatening “severe measures” against trademark infringements.

The letter, reported in local newspapers on Thursday, says any use of “IPAD” or similar trademarks is an infringement of Proview’s exclusive rights. It says Proview will take “the most severe measures” including pursuing civil and criminal liability.

It was unclear if the letter would exert any sway over iPad sellers in China. Proview, a financially troubled manufacturer of computer monitors and LED lights, has been lobbying local commercial authorities to pull iPads from shelves, with success in some cities.

Apple unveiled its latest version of the iPad yesterday, outlining its new features but not releasing a name, such as “iPad 3,” or “iPad HD.”

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