McGill Cancer Research
October 1, 2011 by staff
McGill Cancer Research, Scientists, laboratory technicians and students of McGill University Cancer Research Center are turning your hips in a new fundraising and awareness campaign that is attracting attention online.
YouTube video shows her moving to the rhythm of the laboratories and corridors in the Rosalind and Morris Goodman Cancer Research Centre in Montreal.
Included in the video of the dance are the Goodman, for whom the center is named, along with Dr. Phil Gold, whose early research led to the discovery of carcinoembryonic antigen, a blood test used in diagnosis and treatment of cancer patients.
McGill A spokeswoman says the choreographer was hired to help the academic people together his movements.
The signs are held at various points during the routine, including reading “Together we can find a cure.”
The video is sponsored by Medicom, a company that makes the gloves used by scientists in laboratories.
The official McGill says the company plans to make a donation to the center depending on the number of clicks on the video.
She says the idea was to get younger and talk to them “in which they live, which is online, and get the message in a nontraditional way.”
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