Mattel To Give Barbie A Bald Friend
March 30, 2012 by staff
Mattel To Give Barbie A Bald Friend, Four-year-old Genesis Reyes lost all her hair after battling cancer. Her plight inspired a Facebook campaign called “Beautiful and Bald Barbie! Let’s see if we can get it made.”
Well it looks like her prayers have been answered. After receiving more than 150,000 “likes” in less than four months, Mattel announced that it will create the bald dolls.
Mattel announces Barbie for children with cancerWhen Genesis lost her hair, she told her parents that she did not feel like a princess anymore.
The parent of another child, who had cancer and was being treated at the same hospital as Genesis, asked her close friend, who just so happened to be the CEO of Mattel, to make a one-off doll for Genesis.
When Beckie Sypin and Jane Bingham heard about Genesis’s heartbreaking story, they were inspired to create the Facebook group to get Mattel to manufacture the dolls for children dealing with hair loss.
The bald Barbie dolls will not be sold in stores, because Mattel says it does not want to profit from them. Instead, the dolls will be distributed throughout the U.S. and Canada to hospitals treating children for cancer. The Barbies will be outfitted with hats, scarves, and wigs that can be interchanged for different looks.
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