Linked In Buzzwords 2011
December 15, 2011 by staff
Linked In Buzzwords 2011, LinkedIn, the social-networking site for people with business cards, has released its list of the year’s most overused professional buzzwords, culled from the profiles of its 135 million members. As one might expect, they’re terms that sound awfully nice but say almost nothing specific about a person. They’re the type of terms that are roughly the equivalent of listing “showing up to work” in your skills section. (Note: this might be rough to read if you are one of the people using these words, but we all need tough love sometimes.)
For example, dynamic is at No. 10. According to the Oxford English Dictionary, its primary meaning is “of or pertaining to force producing motion: often opposed to static.” So by using this word, you have literally told your potential employer that you are adept at not being stationary. You are the type of person who does things and moves from place to place.
At No. 9 is communication skills, and at No. 8 we have problem solving. Both of these guarantee nothing more than the person not being paralyzed by the prospect of a conversation or an empty stapler. Innovative is No. 7 and motivated is No. 6 — two more generic adjectives suggesting attributes that an employer would probably like to take for granted.
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