James Ellington eBay
December 7, 2011 by staff
The 26-year-old, who ran the second-fastest 200 metres by a British athlete and represented Great Britain at the World Athletics Championships, has turned to eBay to get the backing he says is needed to take him to the next level.
Ellington asked for a minimum £30,000, for which he will wear the sponsor’s brand on his kit, including during training and at media events.
The sprinter said he needs £15,000 to support himself and £15,000 to cover travel, accommodation, his kit and nutrition. ‘Nobody has done that before so I thought that it would be a quirky way of getting a sponsor,’ he said.
Ellington gets funding for being in the British relay squad from the UK Athletics World Class programme but has to support himself with part-time coaching work.
The sprinter says he needs to train full time and compete abroad when the season begins in spring to get anywhere near the podium for the individual 100m and 200m at the London Olympics.
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