September 4, 2011 by Post Team
H$M Singapore, Singapore’s first H & M clothing store in Orchard building opened at 11.00 is on Saturday. Fans started queuing from Friday night to enter sweepstakes Orchard Road are fashion. At noon on Saturday, the queues that wind extended up to 313 @ Somerset, two buildings away.
Building garden was elected to the flagship store of its location.
Lex Keijser, Country Manager, HM & Singapore, said: “Everybody knows this building and looking around on this street, this building stands you see what we can do the buildings and will be an icon of Singapore. And everyone will remember HM & now. ”
The new store gave the first five first cash bonus worth S $ 250 birds, while in the next 10 received S, 100 cash vouchers. And the following 30 buyers also walked away with a cash bonus of S $ 20.
The 30,000 square foot store has three levels of clothing and accessories.
Other fashion retail companies in the garden, as bYSI said they expect to feel the heat with buyers who visit the new store.
BYSI business development manager Jonathan Cheng said: “In the short term, that will surely attract traffic through H & M, but after the madness is, I think it’s just another option for buyers but customers of each individual makes its market share again. “
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