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Ford’s Touch Software To Be Upgraded

February 12, 2012 by staff 

Ford’s Touch Software To Be Upgraded, The MyFord Touch system from Ford replaces most knobs and buttons for climate, navigation and entertainment with a touch-screen. But complaints about the system’s tendency to freeze and distracting controls hurt sales. Now, Ford says a MyTouch software upgrade will eliminate distractions and glitches and be easier to use.

Ford will give new software to about 250,000 owners of vehicles with the often-maligned “MyFord Touch” dashboard technology in about two months to make the system easier — and less distracting — to use.
The company’s new 2013 models will come with upgraded MyFord Touch, which replaces most knobs and buttons for climate, navigation and entertainment with a touch-screen.

The system has both attracted buyers to Ford’s brand and hurt it in some owners’ eyes, says the independent market research firm J.D. Power and Associates.

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