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First Day Of Spring 2012

March 20, 2012 by staff 

First Day Of Spring 2012, Today, 20 March 2012, the vernal equinox in the Northern hemisphere marks the arrival of spring, while in the Southern hemisphere, the equinox welcomes fall. Google celebrates this change of seasons around the globe today with Marimekko designed First Day of Spring and Fall doodles – in a year, when Marimekko’s hometown Helsinki sits at the forefront of the worldwide design discussion. The logos are the first international Google doodles that are created by a Finnish designer.

“We are thrilled about this creative collaboration that got started when Google Vice President Marissa Mayer visited our textile printing factory in Helsinki. Marimekko design is all about understanding the beauty of life just as we encounter it every day – celebrating everyday moments and the special characteristics and nuances of the different seasons. Thus, with the First Day of Spring and Fall doodles, we want to inspire people to free their own creativity and have fun with it – every day and each season,” says Mika Ihamuotila, President and CEO of Marimekko.

The playful Marimekko doodles form the Google logo with a joyful interplay of elements of iconic Marimekko printed textiles by eight renowned designers: Maija Isola, Kristina Isola, Erja Hirvi, Maija Louekari, Aino-Maija Metsola, Teresa Moorhouse, Jenni Tuominen and Katsuji Wakisaka.

Google has a long tradition of using different versions of its logo; the first doodle was published in 1998. Since 2000, the tradition has been ongoing. Over 1,000 doodles have been published around the world so far.

More information about the history of Google doodles and the team designing them, as well as pictures of doodles made can be found at www.google.com/doodles/about .

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