Disney Obesity Exhibit

March 1, 2012 by staff 

Disney Obesity Exhibit, Walt Disney World says it is retooling an Epcot exhibit targeting childhood obesity after critics complained that it stigmatized fat kids.

The Orlando Sentinel ( reported that the interactive Habit Heroes attraction was closed shortly after its unofficial opening. The official March 5 opening date has been postponed indefinitely.

Blue Cross and Blue Shield partnered with Disney to create the exhibit, which takes visitors through a series of interactive experiences to fight bad habits such as too much television and junk food. Spokespeople for Disney and the health insurer say the soft opening of the exhibit was meant to collect feedback.

The National Association of Fat Acceptance accused Disney and Blue Cross of using “the tool of shame” to communicate with children.

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