Dan Aykroyd Vodka
November 13, 2011 by staff
Dan Aykroyd Vodka, Dan Aykroyd’s HIGH SPIRITS were on full display in the classic 1984 comedy “Ghostbusters” – preparation, perhaps, for the very different sort of spirits he’s bringing to market now. Michelle Miller offers this Sunday Profile:
Dan Aykroyd was just 23 years old, the youngest of the “Saturday Night Live” original cast, when he became a superstar … famous for his brilliant impersonations, bizarre creations, and pitch-perfect comedic pitches.
More than thirty years later, he’s pitching again – not for laughs, but for his own Crystal Head vodka, with a bottle that will catch your eye: An actual glass rendering of a human skull.
Aykroyd explained the legend to go with it: “Scientists estimate that it took between 300 and 500 years to carve one of these heads from a single piece of crystal.”
Miller asked him if pitching vodka take shim back to his “SNL” days pitching the Super Bass-O-Matic.
“Sure, certainly, absolutely. Essentially it was the same pitch, but a little slower, ’cause I want people to hear what we’re saying.”
The pitch continued – this time with the perfect pairing.
“You’re pretty liberal with the caviar there,” said Miller.
She tried the concoction: “Very smooth.” “Now eat the sandwich. Yep, just plop it right in!”
“Well, I like to sell, I really do,” he said. “I could sell used battery acid and make it fly. But that’s not what we have here. The vodka is an award-winning fluid. Our notes are vanilla, sweet dry, crisp, with a kick of heat at the finish.”
In fact, Aykroyd’s Crystal Head Vodka WAS awarded a double gold medal at the San Francisco World Spirits Competition this year.
“The world’s cleanest, non-polluted, non-adulterated, no-additive vodka,” he said. “So what better vessel to put it in than a vessel that speaks about purity and enlightenment and positive drinking?”
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