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Couric To Compete Against ‘Today’ Show

March 29, 2012 by staff 

Couric To Compete Against ‘Today’ Show, Katie Couric to Guest Co-Host ‘Good Morning America’ Next WeekKatie Couric is returning to morning television, but only for a limited time and not (repeat: NOT) on the “Today” show where she spent 15 years.

Next week, Couric will sit on for a vacationing Robin Roberts on ABC’s “Good Morning America.” Ouch. Feel the burn, NBC. The move comes at a time when “Good Morning America” is close to overtaking the “Today” show in the ratings. With Couric sitting in, it might be enough to push “GMA” over the top. If it does, it would be a huge deal in the morning TV news world. “Today” has been the top dog for 800+ weeks. Don’t be surprised if Couric uses her week at “GMA” to promote her upcoming daytime talk show, “Katie,” also on ABC.

According to Fox News, Couric’s decision to sit alongside George Stephanopoulos and company at the alphabet network has shocked the folks at “Today.” A staff member reportedly told Fox News that “there were jaws dropping all over the place” at NBC. “Then there was a lot of sniping.” Dra-ma!

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