Airbnb Aims To Become The New Norm Through Sharing

June 3, 2014 by staff 

Airbnb Aims To Become The New Norm Through Sharing, These are the two magic words that have led to some of the most profound and game-changing innovation in history: “What if?” And with my new digital series “World 3.0,” I’ll speak with some of the men and women who have asked that question in tech, science, medicine, business and philanthropy and have found answers that improved – and in some cases disrupted – their industries.

Brian Chesky is one of those people.

He was, by his own description, broke and unemployed, struggling to pay the rent on his San Francisco apartment with his roommate Joe Gebbia. Then it hit them. What if they could rent some of their apartment space to a few people in town for an event, such as an international design conference?

That was in 2007, and it was the beginning of a boom for what is called the sharing economy. Bikes, cars even dogs (if you can believe that) can be rented on a temporary basis. So why not a bed, an apartment or even a castle in Ireland?

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