2009 Red Kettle Raises $139 Million
November 16, 2011 by staff
2009 Red Kettle Raises $139 Million, U.S. donors made record-high donations million in 2009 to the annual Red Kettle Campaign of The Salvation Army, up 7 percent from 2008, the organization says.
In a campaign that kicked off on Thanksgiving Day to raise money in the face of an increase in demand for services of over 400 percent at some local Corps units, Red Kettles were set up in front of retail stories and in shopping malls in an estimated 25,000 locations in the U.S.
Donations to Red Kettles at Walmart and Sam’s Club stories accounted for up to 29 percent of the total given, and the Walmart Foundation made a direct donation of $1.25 million.
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